Panasonic India has jumped on the 18:9 display bandwagon with the launch of Eluga Ray 550 in India. Priced at Rs. 8,999, the Eluga Ray 550 is an affordable phone that will retail exclusively on Flipkart.
The Panasonic Eluga Ray 550 has a metal unibody design, measures 8.5mm in thickness, and weighs a modest 152 grams. It will be available in Blue, Black and Gold color options starting April 5, 2018.
The primary attraction is the 5.7-inch HD+ IPS LCD “Big View” display with 2.5D glass on top. On the inside, the handset is powered by 1.3GHz MT6737H quad-core processor paired with 3GB RAM and 32GB storage. There is provision to add up to 128GB of microSD card as well.
The software on the phone is Android Nougat and also integrates Arbo AI assistant. Other features include 13MP AF rear camera with LED flash, 8MP front selfie camera with LED flash, rear-mounted fingerprint sensor, dual SIM support, 4G VoLTE, and 3250mAh battery.
Mr. Pankaj Rana, Business Head, Mobility Division, Panasonic India said, “We are entering into the ‘Big View Display’ smartphone category with the launch of Eluga ray 550 so as to enhance the viewing experience of our customers and provide a display which is not only big but also pleasing to the eye. Panasonic is committed to scale new heights of product innovation and we are focused towards embedding powerful features in our upcoming range. We will continue to offer the best of the best at an affordable price to accommodate our customer’s evolving lifestyle”.
Key Specifications of Panasonic Eluga Ray 550:
| Model | Panasonic Eluga Ray 550 |
| Display | 5.7-inch HD+ 18:9 2.5D curved glass display |
| Processor | 1.3GHz quad-core MediaTek MT6737 |
| Camera | 13MP rear and 8MP front |
| Battery | 3250mAh |
| RAM | 3GB |
| Internal Memory | 32GB, Expandable up to 128GB |
| Dimensions and Weight | 152.5×73.3×8.5mm and 152 grams |
| Software | Android 7.0 Nougat |
| Dual SIM | Yes |
| Price | 8,999 INR |
